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Basics of Video

Team LearnDesk (VP)
  • Updated

A Video on LearnDesk has various components that include information about the video, its pricing, and the Video files. 

To get students to buy a video, it is important to provide them with information that includes the title, summary, description, and requirements of the video. It should also include information on the skills that the student will gain from using the video and the suitability for various age groups. It is important that this information is provided in a clear and cohesive manner, as the student will take a decision to buy the video based on this information.

LearnDesk provides an easy and effective way for teachers to provide the above information, which you can do so via the "Basics" tab of your video.

Once you have created your Video, you can start adding the basic information. If you want to edit a video that you have already created, navigate to the list of Videos for your School, as shown below.

1-Video_Create.png

Then, click on that video that you want to edit.
1-Video_EditVideo.png
Next, click on the "Basics" tab, as shown below.
1-Video_Basics.png

You can include information about under these sections, the mandatory sections are tagged as (required):

  • Title (required) - Set a descriptive title for your video, as shown below.

    1-Video_BasicsTitle.png

    The following are some quick tips for writing an effective video title:

    1. A good title provides information on the topic of the video.
    2. Every title should have a clear meaning, and it should be relevant to the video.
    3. The title should not be too long.
    4. The first letter of each word should be in uppercase, except for articles and short prepositions.
    5. Use colon (:) in place of hyphen (-).
    6. The “exclamation mark (!)” is not allowed unless really required.
    7. Use a tool like Grammarly.com to check that the title is grammatically correct and does not have any typographical errors.
    8. The title should not have a year in it.
    9. The title cannot end in a full stop.

  • Summary - provide a one-line summary of your video.

    The following are some quick tips for writing an effective video summary:

    1. A good summary provides information on the topic of the video and an outcome that your student desires.
    2. The summary should not be too long. 
    3. The summary should contain a maximum of 2 sentences.
    4. The summary should not be the same as the Title or Description.
    5. The summary should start with an action word similar to “Learn”, “Gain knowledge”, “Practice”, “Experience”, etc.
    6. Only the first letter of the first word of each sentence, nouns, and acronyms should be in uppercase. Rest all words should be in lowercase.
    7. There should not be more than one exclamation mark (!) in the summary.
    8. Remove any series of dots such as “.....” or “___” and replace it with a full stop.
    9. Use a tool like Grammarly.com to check that the summary is grammatically correct and does not have any typographical errors.
  • Description (required) - provide comprehensive information about your video by writing a detailed description. The editor helps you style your text, insert links, images and table, add bulleted and numbered lists, paste information directly, customize the text color using the color picker  — all with a few simple clicks

    The following are some quick tips for writing an effective video description:

    1. Provide a detailed description of the contents of the video.
    2. Include what the video focuses on, the target audience, and why they should buy this video.
    3. The description should answer the following questions in the given order:
      1. What is the video about?
      2. What will you gain by buying this video? 
      3. Who should buy this video?
      4. Why should the student buy this video over other videos?
      5. Why should the student work with this teacher over other teachers?
    4. The description should not have any bold and italic, except for paragraph headings.
    5. There should not be more than one exclamation mark (!) in the description.
    6. Remove any series of dots such “.....” or “___” and replace it with a full stop.
    7. Use a tool like Grammarly.com to check that the description is grammatically correct and does not have any typographical errors.
    8. Ensure that there is no trailing white space or line break at the end of the description.
    9. Ensure that font size is consistent across the description. You can use the clear formatting option in the editor to make the font size consistent.
    10. The description cannot have links to the author’s social media profiles and testimonials.
  • Requirements - provide your students with a list of requirements and prerequisites for the video.

    The following are some quick tips for writing an effective video requirement:

    1. Comprehensively list all the requirements and prerequisites for the video.
    2. Requirements should be in bullet points.
      1. If there is only one requirement, then it should be without a bullet point.
    3. If requirements include any particular software/app:
      1. Provide a direct link to that software on the software makers' website.
        1. Do not link to Apple AppStore, Google Playstore, or third-party download sites like Download.com.
      2. Mention that the software needs to be installed on:
        1. PC
        2. Mac
        3. iPhone
        4. iPad
        5. Android
        6. Unix
        7. Linux
        8. Chrome
        9. or the relevant machine type, as required by the software.
    4. Use the proper name of the software and write its name as it is written originally.
      1. For example:
        1. Excel should be written as Microsoft Excel.
        2. Photoshop should be written as Adobe Photoshop
        3. Creative Cloud should be written as Adobe Creative Cloud
    5. Each requirement should be written as a complete sentence. You should rephrase the sentences if they are sentence fragments.
    6. Use a tool like Grammarly.com to check that the requirements are grammatically correct and do not have any typographical errors.
    7. Ensure that there is no trailing white space at the end of the requirements.
    8. Ensure that only requirements are listed in the requirements field. Move text related to the description, to the description field.

  • Skills (required) - input the skills the students will gain by taking your video.

    The following are some quick tips for writing effective video skills:

    1. List the skills that the person will acquire by taking the course.
    2. All skills should be separated by a comma.
    3. Each skill should not be more than two words.
    4. The first letter of each word should be in uppercase.
      1. The only exceptions are for words like eCommerce, eGovernance, or acronyms.
    5. The very basic skill which the person will acquire from the course should be included first.
      1. For example, if the user will learn how to use the Lookup function in Microsoft Excel, then the skills should be in the following order:
        1. Excel
        2. Microsoft Excel
        3. Lookup
    6. Do not include the words that indicate “learning”, “increase”, “decrease”.
      1. For example, if the user will learn how to use the Lookup function in Microsoft Excel, do not include the following as skills:
        1. Learn Excel
        2. Learn Microsoft Excel
        3. Learn Lookup function
    7. Use a tool like Grammarly.com to check that the listed skills are grammatically correct and do not have any typographical errors.

  • Level (required) - select a level for your video from drop-down menu.
  • Age Groups - select all the applicable age groups for your video. Multiple age groups can be selected. If you want to delete a selected age group, click on the age group, and then click on the trash icon.
  • Language (required) - select the language of presentation of your video from drop-down menu.

    You can select only 1 (one) language for your video. The language that you select should be the language with which all the basic fields of the video should be filled. For example, if you set the language to be French, then you need to fill the title, summary, description, requirements, and rest of the fields in French.

  • Authors (required) - click on ‘Add Authors’ to select the instructor for the Video. You can have multiple Authors (instructors). If a new Author is to be added, enable Team Member Add-on. Please see Enabling, Configuring and Benefits of Team Members Add-on for information.
  • Welcome Email - A welcome email is the first email that a new learner receives when they purchase your Video. Learners who receive welcome emails show better engagement in learning. To enable welcome email feature, enable Email Marketing Add-on. Please see Enabling, Configuring, and Benefits of Email Marketing Add-on for information.
  • Customization - enables you to customize your brand experience. You can include your logo and manage recommended items displayed on sales pages. Additional controls let you choose how people buy from you. A suite of compliance tools is provided to control how people learn. To take benefit, enable Customization Add-on. Please see Enabling, Configuring, and Benefits of Customization Add-on for information.

Preview

You can preview the changes made to the basics tab by clicking on the "Preview" button. Preview enables you to view the sales page of the video from the student's perspective. The "Preview" button is located on the bottom right of the screen.
1-Video_BasicsPreview.png

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